Doha, December 07 (QNA) - Qatar Airways Group Chief Executive Officer Eng. Badr Mohammed Al Meer said that security, safety and passenger comfort are top priorities, adding, that the airline operates about 300 aircraft, transports about 200,000 people daily and cares highly about security, safety and customer service.

This came during a discussion session titled "News Maker", which was held as part of the activities of the first day of the Doha Forum 2024 under the slogan: "The Inevitability of Innovation".
The CEO of Qatar Airways Group said that the airline is keen on enhancing customer experience, technology and technical development as interconnected priorities.

As for the customer experience, in order to achieve an advanced customer experience, the carrier must be advanced in the fields of infrastructure, innovation and technology, Al Meer said stressing that they prioritise these fields.

Eng. Al Meer pointed out that Qatar Airways focuses on the latest technological innovations to meet the needs of passengers. The carrier launched last October the world's first Boeing 777 equipped with Starlink wireless internet connection service, he said pointing out the importance of electronic internet connection for customers.

He explained that this project is progressing continuously and at a rapid pace, and by the end of this year, this service will be provided on 14 aircraft, and in May this service will be available on board 60 aircraft, and next year or the year after, this service will be available on all Qatar Airways fleet.

In the same context, Al Meer stressed that Qatar Airways pays great attention to its employees alongside customers, noting that providing a sustainable work environment for employees and their love for their work motivates them to provide the best services, in addition to including them in intensive training programs.

He pointed out that the national carrier's strategy regarding the promotion and marketing process is based on modern methods to try to attract a certain level of customers who are not accustomed to the traditional method of promotion or marketing, adding that the company targets the young generations through social media by working with content developers and influencers who understand their wants and wishes. The airline want to target the new generation to become frequent customers.

CEO of Qatar Airways Group, Engineer Badr Mohammed Al Meer stressed that the airline is working to meet its customers' expectations that it is the best airline, pointing "it is a real challenge".

Al Meer said that Qatar Airways is the best airline in the world, the best airport in the world, and the best duty-free markets in the world. He pointed that it is not easy to maintain such status, stressing that the company has a professional staff and that it will continue moving forward. (QNA)